Accessibility

PureKing (operated by Nysget Sports LLC) is committed to ensuring that our digital experience is accessible to everyone, including people with disabilities. We strive to conform to the Web Content Accessibility Guidelines (WCAG) 2.1, Level AA.

1. Our Commitment

We believe that the web should be usable by all people, regardless of ability or technology. Accessibility is not an afterthought — it is a core part of how we design and build our website and digital products.

2. Measures We Take

Semantic HTML5 markup with appropriate landmark roles
Sufficient color contrast ratios meeting WCAG 2.1 AA standards
Keyboard navigability for all interactive elements
Descriptive alt text on all meaningful images
Focus indicators visible on all focusable elements
Responsive layouts that work across zoom levels up to 200%
No content that flashes more than three times per second

3. Known Limitations

While we aim for full WCAG 2.1 AA compliance, some third-party embedded content (such as payment widgets provided by Stripe) may not fully meet these standards. We work with our vendors to address known issues and will provide accessible alternatives upon request.

4. Assistive Technologies

Our website is designed to be compatible with the following assistive technologies:

Screen readers: NVDA, JAWS, VoiceOver (macOS / iOS), TalkBack (Android)
Keyboard-only navigation
Browser zoom and OS-level text scaling
High-contrast and forced-colors display modes

5. Feedback and Contact

We welcome feedback on the accessibility of our website. If you encounter any barriers, please contact us — we aim to respond within two business days and resolve accessibility issues as a priority.

Email: accessibility@purekingsports.com
General contact: purekingsports.com/contact

6. Formal Complaints

If you are not satisfied with our response, you may contact the U.S. Department of Justice ADA Information Line at 1-800-514-0301 or visit ada.gov.

7. Technical Approach

This website is built with Next.js and Tailwind CSS. We conduct periodic automated audits using Lighthouse and axe-core, supplemented by manual keyboard and screen-reader testing before major releases.